Blog
Ideas, advice and inspiration to
carve out your career and build your business
Website legal requirements: does your website tick ALL the boxes?
Your new website design is impressive. Tick. You’ve managed to secure a brilliant copywriter. Tick. (No? Talk to me.) Your website developer is booked in. Tick. It’s all systems go. But wait! Have you considered whether your website complies with any relevant legal...
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Grow with HubSpot: 4 digital marketing lessons for small business
Here's why I get out of bed early for HubSpot... and how you can get customers to jump out of bed for you. I’m not a morning person. But I made an exception for Grow with HubSpot 2017 which kicked off at 7:30am at Sydney’s Hyatt Regency. Here’s why I got out of bed...
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Boost your LinkedIn profile with 7 simple copywriting techniques
Is your LinkedIn profile a little neglected? Do you look at other profiles with envy? Here, I'll help you spruce up one of the most important parts of your profile – the summary. LinkedIn recently announced that it now has more than half a billion users. But every day...
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My 8 takeaways from #CopyCon 2017
If you’re a copywriter and missed out on CopyCon 2017, well you really did miss out. Sorry! Here, while still on a post CopyCon high, I extract my 8 key takeaways from a day packed with copywriting information, ideas and inspiration. Australia’s first dedicated...
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Why I still write feature articles for magazines and newspapers
As a lawyer, I wrote feature articles for newspapers and magazines as a hobby. It filled a gap, letting little bursts of creativity into my life. Now that I'm writing for a living, it'd be easy to let go of feature writing -- it's simply not as lucrative as...
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Free WiFi in Sydney CBD: 7 great places to work
Are you after free WiFi in Sydney CBD? Look no further. Here are 7 great places to settle in, get connected and catch up on some work (or Netflix). The catch? You just need to shell out for a cup of coffee. Since making the career move from Sydney CBD lawyer to...
read moreHello!
I'm Libby Hakim, a Sydney-based copywriter.
I help clever types add clarity to their complex work, build their profile and attract more business with clear, concise and creative copy.